Sponsor the LM Network Beta

Your brand.In the conversation.

Put your logo on our videos, let our hosts introduce your brand, or create a story with us. Three shows, one partnership team, launching December 2026.

Two hosts and a guest laughing together at the Lebih Masa studio table, a yellow screen behind them Brands we have partnered with
12.7M+Lebih Masa views and listens
49.2M+impressions in the past year
3launch channels, one team

Why advertise with us

Skip the ad break.
Join the conversation.

Viewers tune out of ad breaks. They stay for conversations they chose. Your brand sits inside the one they came for.

How podcast and new media on the LM Network compares with traditional media
What you compareLM Network
Podcast and new media
Traditional media
TV, radio, print and billboards
Where your brand appearsInside the conversation people chose to watchIn a break between programmes, beside the content or at the roadside
Viewer attentionOn screen, or spoken by the host, while the audience is watchingEasy to switch over, scroll or look away during a break, often a passing glance
TrustIntroduced in a host’s own setting, to people who follow the showThe brand speaks for itself in a short spot or a static ad
AudienceChoose the show: national life, football or everyday lifeBroad mass audience that is hard to narrow, or limited to a place or readership
After it airsEpisodes and clips stay on YouTube and podcast apps to be found laterAirs or runs for the booked period, then it is gone
ResultsYouTube analytics, plus QR scans and link clicks where you supply a tracking linkBroad ratings and circulation estimates, hard to measure directly
Category exclusivityLimited seats per channel, with category exclusivityCompetitors can appear in the same break or beside you
Where you startFrom RM 2,600 a month at beta ratesAirtime or space and production are bought separately, often a large commitment
Attention

Your brand is on screen or spoken by the host while viewers are engaged, not parked in a break they may skip.

Trust

A host introduces your brand to an audience that already follows the show and values the conversation.

Control

Pick the show, the format and the month. Measure with analytics, QR codes and tracking links.

A general comparison of formats, not a measured study. Traditional media varies by channel, time slot and buy.

Every four-week month

One network.
Regular conversations.

3Channels

Three shows. One partnership team.

12Episodes every month

Four full episodes on each channel.

36Social media clips

Three clips from every episode.

Every month: 3 channels, 12 full episodes and 36 social media clips.

Planned content, not guaranteed views.

Three shows, three moods. Lebih Masa for leadership, policy and national life. LM90 for football talk in Bahasa Malaysia. Lebih Manis for warm stories about women, family and everyday life. Pick the room your brand belongs in.

December 2026 launch

Three shows.
A clear fit for your brand.

National conversations, football and everyday life. Choose the context that fits your message.

Channel analytics

People stay
for the whole conversation.

Open the analytics to see who watches, listens and follows each channel.

Press to open views, impressions, age, gender and location for Lebih Masa, LM90 and Lebih Manis, plus who watches Lebih Masa by age and city.

See it in a real show

A scrolling logo.
A real conversation.

A crawler is a band that moves across the screen. Press play to see one appearance, sped up.

Two hosts and a guest at the Lebih Masa studio table, a yellow screen behind them LEBIH MASA EXAMPLE LAYOUT

Appears four times. Scrolls twice each time.

In a 60-minute episode the logo band appears at four separate moments. Each time it makes two full passes, then clears. LM90 episodes are 30 minutes: two appearances, two passes each. A written YouTube Message Crawler makes one pass per appearance.

Ready. Placeholder logos stand in for your brand.

60-minute episode · Lebih Masa, Lebih Manis4 appearances × 2 passes
30-minute episode · LM902 appearances × 2 passes

Spacing is illustrative. Production decides placement times. Supplied sample copy shows the layout, not a booked campaign.

Social media clips

One logo band, on every social media clip.

Every episode is cut into three short vertical clips for Instagram, TikTok and other social media. A Social Media Clip Crawler puts your logo along the bottom of one clip from every full episode.

  • Vertical 9:16, made for phones
  • Your logo runs along the bottom of the clip
  • Your logo on one clip from every full episode, 12 clips a month

Example clip. Tap the clip for sound. Logos shown are for illustration.

Why social media clips

Attention spans are short. Clips meet people where they are.

Most people now decide within a few seconds whether to keep watching. A full episode asks for time. A short vertical clip asks for almost none, so it is far more likely to be watched, finished and passed on.

Quick to watchA clip is over before attention drifts, so your logo is seen by people who would never sit through a full episode.
Easy to shareClips travel through WhatsApp, Reels, TikTok and Shorts, and reach audiences who have not found the show yet.
Seen again and againA fresh clip goes out through the month, so your logo keeps returning to the same feeds. Repetition builds recall.
A way into the full episodeA good clip makes people curious. They go on to the long conversation, where trust is built.

YouTube Graphic Pop-out

Your brand on screen.
Ten seconds at a time.

A full-width graphic slides in during the episode with your product, your offer and, if you like, your own QR code.

A Lebih Masa studio with three people recording at microphones. Across the bottom of the screen, a sponsor graphic shows six colourful drinks bottles with water splashes and a banner reading Montigo, Drink Your Way.
A product graphic slides in mid-episode. Supply your own graphic, or have LM design one for RM 1,000.
10 secevery time it pops out
4 timesin every 60-minute episode
2 timesin every 30-minute LM90 episode
  • Slides in from the bottom of the screen, with a pillar down the left side
  • You are the only pop-out sponsor in your episode, with category exclusivity
  • Seen on video, so it works for YouTube viewers
  • Bring your own graphic by default. If you would rather not design one, LM can make it for RM 1,000 per design
Add your promotional QR codeViewers scan it straight from the screen and land on your offer, product page or sign-up. Use a trackable link to measure scans.

On set

Your product.
In the room.

Studio Product Placement puts your product on the table in front of the host. Two real placements from Lebih Masa episodes, where the product is part of the scene while the conversation runs.

Syed Saddiq speaking at the Lebih Masa microphone, with Sate Famili frozen food packs displayed on the set beside him
Sate Famili products on set, from our episode with Syed Saddiq.
Tengku Razaleigh in conversation on Lebih Masa, with an SF Coffee mug on the table beside him
SF Coffee mug on the table, from our episode with Tengku Razaleigh.

See Studio Product Placement under Prices.

Find your sponsorship

Three ways
to work with us.

YouTubeOur full episodesThe long conversations, 30 to 60 minutes each. Logo bands, written messages and pop-up graphics run here.
Social media clipsShort vertical clips from each episodeThree clips from every episode, made for phones and shared on Instagram, TikTok and other social platforms.

Or browse by type

Mockups and examples are illustrations, not confirmed client campaigns.

Prices Beta

Clear prices.
No guesswork.

Every price states the month, week, video or episode you are buying. Beta rates in RM, effective 1 December 2026.

BetaThese are introductory beta rates for early partners.

Build a monthly mix.

Buy one sponsor position per format. Start with all three launch channels, or leave out the ones you don’t need.

Channels to keep
Placements
Estimated monthly total RM 5,000 / month 1 sponsor position · 3 channels
    Ask about this mix Not a final quote. Confirm availability, taxes and scope at booking.
    RM per sponsor position per month. The Social Media Clip Crawler covers one clip from every full episode.
    FormatAll 3 channels2 channels1 channelDelivery · all 3
    YouTube Logo CrawlerRM 5,000RM 4,800RM 4,60080 logo passes
    YouTube Message CrawlerRM 12,000RM 11,900RM 11,80040 message passes
    Social Media Clip CrawlerRM 3,000RM 2,800RM 2,60012 clips a month

    Leave out one channel to save RM200 on a YouTube Logo Crawler or Social Media Clip Crawler, or RM100 on a YouTube Message Crawler. Individual clips cannot be selected. Each YouTube Message Crawler seat is factual copy of 20 to 30 words, labelled “Sponsor’s message”.

    Beta rates for early partners. Subject to approval, availability and final written scope. Applicable taxes and third-party costs excluded. Rates valid for 90 days as stated in the rate card.

    Previous partners

    Brands that have
    joined us before.

    Inside the network

    People. Perspectives.
    Real moments.

    Lebih Masa host smiling to camera at the microphone in front of the yellow studio screen
    Lebih Masa
    Guest in a maroon headscarf speaking in the warm Lebih Manis studio
    Lebih Manis
    Three speakers around the football discussion table in the LM90 studio
    LM90
    A guest in a batik shirt speaking at the Lebih Masa microphone
    Lebih Masa
    Smiling guest in a pink cap in the Lebih Manis studio
    Lebih Manis
    Hosts and guests around the Lebih Masa table
    Studio moments

    Let’s talk

    Tell us what
    you want to achieve.

    Not sure what to choose? Answer a short Google Form about your marketing objectives, your customers and your timing. We use it to recommend the right products before we ever get on a call.

    1. Fill in a short Google Form
    2. We recommend a format and confirm availability
    3. A 15-minute call, with no obligation

    Prefer to write to us? rakan@lebih-masa.com

    Three minutes now saves us both time later.

    The form asks about your brand, your marketing objectives and your customers. Here is how your answers help you.

    • 1The right format, not the longest listYour goals tell us which placements fit, so you only hear about the ones that can move your numbers.
    • 2The right audienceYour customers' age, location and language show us whether Lebih Masa, LM90 or Lebih Manis suits you best.
    • 3A realistic plan and priceA rough budget and start date let us build a proposal that works for your company from the first call.
    • 4Your category protectedTell us which competitors we should not run alongside you, so your brand stays the only one in its space.
    Open the enquiry form Takes about three minutes and opens in Google Forms. Skip anything you are not sure about.

    Before you book

    The practical details.

    Proven cross-format attention

    Lebih Masa

    Leadership, policy and national life. Long conversations with an established video and audio footprint. 4 episodes, 12 clips, 60 minutes each.

    Age band 35–44Men 77% · Women 22.9%Malaysia 94.4%Singapore 2.7%Brunei 0.7%

    From the September 2026 LM Rate Card, measured 25 August 2026. *The cumulative total has no stated reporting window. 119.4K combined TikTok, Instagram and Facebook follows are platform follows, not deduplicated people.

    Football, made for the weekly rhythm

    LM90

    Football talk in Bahasa Malaysia. A regular setting for brands connecting with fans of the game.

    LM90 runs 4 full 30-minute episodes and 12 clips a month, with 2 crawler appearances per episode. Figures for LM90 are provisional until verified.

    Optional host layer

    Lebih Manis

    Stories about women, family and everyday life, told in a warm, human register. A host can make a brand story feel personal.

    2.05Mcombined host profile follows
    Dhabita@dhabitaauji
    1,505,800
    Arena@arenalieya
    476,000
    Fiona@itufiona
    51,620
    Nylea@nylears
    16,250

    Profile snapshot dated 15 October 2026; rounded platform figures. The 2,049,670 sum is cross-platform follows, not unique people, channel audience or guaranteed sponsor views. Posts on personal profiles are not included unless agreed.